Programmatic thinking Programmatic advertising enables brands to pinpoint audiences and deliver the right message, at the right time, in the right place. As a result, media wastage is significantly reduced, buying efficiency improved and overall campaign effectiveness boosted. An in-store…
Category: Mobile Web
Ultimate Twitter Tools List 2014
Twitter Tools Categories: Websites, Blogs, and Widgets Tools for Tweeting More than 140 Characters Tweetshrink – Helping shave those few extra letters off a tweet that has exceeded the 140 character maximum WordPress – Get a WordPress blog so that…
2014 Mobile Search Device Deficiencies
Increased mobile traffic spells trouble for non mobile ready websites Odds are your Mobile website traffic is moving beyond the 20% mark for devices, however odds are your websites are not optimized for a mobile experience. According to econsultancy 45%…
Google One Box Search Results
What are the different types of Google OneBox results (also known as quick answer results) that show up? The “OneBox” is the specialized result that will show up depending on the users query. One example is the “time” onebox – if…
Social Indexing
Figuring out social connections between pieces of content is fundamentally different from the one that has ruled for a decade. Google mathematically indexes the Web by scanning hyperlinks between pages and websites. Pages with lots of links from other sites rise…
Greystripe enables flash ads on iPhone, iPad
Greystripe is a leading rich media mobile advertising network. Their network delivers banner ads and full screen ads in mobile apps for the iPhone, Android and Java enabled smart phones. Their technology uses Flash and transcodes it to run on…