Goodbye SERP’s Hello SMERP’s

April 23, 2011
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Goodbye SERP’s Hello SMERP’s

For me,  Search Engine Result Pages and Search Engine Site Position Reports are dead. I could really care less that non branded term keywords you think are important come up position one for you. And for those companies that espouse the virtues of their wonderful SEO working their magical powers to gain position one,...

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Search Engine Results Pages (SERP's)

March 11, 2009
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Organic Listings (also referred to as “natural” or “free” listings), and Paid Advertisements bought on a “Pay Per Click” basis (PPC) or Cost Per Thousand (CPM). When you think of SERP’s think organic results, where 80 percent of the internet users click first. Most searchers decide in a matter of seconds which search listings...

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