According to Matt Cutts at Google, there are some 200 variables in the Google Algorithm. Each factor unto itself is less than the sum of the parts. The key idea is to efficiently compute for each sensor an estimate of the probability that it matches the query and process sensors in the order of...
Is Social Media becoming a commodity in our lives? And if yes, how do we measure a channels effectiveness. For today lets look at Blogs and Widgets. - E.marketer published that 54% of American Internet users use social networks … - It is estimated that by 2010 98% of Generation Y will user of...
Photo by pdxdiverGoogle recently added powerful new features to your Google Analytics account. With these seven new features you’ll be able to get quicker insights, create deeper customizations, do more advanced analysis and track more mobile marketing! 1) Analytics Intelligence with Custom Alerts Using an algorithmic driven Intelligence engine, Analytics Intelligence monitors data patterns...
Google has launched Site Performance, an experimental feature in Webmaster Tools that shows you information about the speed of your site and suggestions for making it faster. This is a small step in Googles larger effort to make the web faster. Studies have repeatedly shown that speeding up your site leads to increased user...
Photo by Angels GateWhat Is Drop shipping? Drop shipping is simple; you place products for sale on your own eCommerce web site. You don’t stock any of these products. Then you take orders and payments directly from customers. Once you have made a sale, you simply collect your customer’s payment. After you have taken...
If you’ve read anything about or studied Search Engine Optimization, you’ve come across the term “backlink” at least once. For those of you new to SEO, you may be wondering what a backlink is, and why they are important. Backlinks have become so important to the scope of Search Engine Optimization, that they have...
WordPress SEO Tip #20 Don’t Block the Search Engines! First and foremost: make sure you’re not inadvertently telling the search engines to go away! Believe it or not, some WordPress installations block the search engine bots by default. From your admin panel, go to Options > Privacy and make sure its set to I...
Search Engine Optimization (SEO) is a critical component in having a successful website! No matter how great your website looks, if it cant be found on search engines like Google and Yahoo, then its value weakens. Optimization allows your site to be found through specific keyword phrases (META tags) and can raise your websites...
Metrics and tools to use when doing an SEO Website Analysis
These tips, tools and metrics for analyzing your website, on page and off page ranking factors alike, are all levers to pull and lenses to measure your website by. Understanding what sensors the search engines take into account will help you ascertain the ranking potential, indexing and positioning problems of your web site for...
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