One of the more interesting features of AdWords that advanced PPC marketers have been using is Google Dynamic Keywords. This allows you to insert the search query that the user typed in directly into your ad. How to Use AdWords…
Tag: Matt
Did the NYT take a SEO Play from Wikipedia Inlinking Strategies
The other day on twitter I mentioned a dramatic change in the way the New York Times was creating their content and the start of a new in linking strategy for them. Wikipedia does have an incredible internal linking structure.…
Using RSS feeds
What is a feed? Feeds, also known as RSS feeds, XML feeds, syndicated content, or web feeds, contain frequently updated content published by a website. They are usually used for news and blog websites, but are also used for distributing…
Google Sandbox Patent
United States Patent Application 20070143345 Kind Code A1 Jones; Michael T. ; et al. June 21, 2007 ENTITY DISPLAY PRIORITY IN A DISTRIBUTED GEOGRAPHIC INFORMATION SYSTEM Abstract A system for ranking geospatial entities is described. In one embodiment, the…
Ranking Domains Using Domain Maturity
Ranking Domains Using Domain Maturity Invented by Janine Crumb, Krishna C Gade, Rangan Majumder, Vishnu Challam Assigned to Microsoft US Patent Application 20080086467 Published April 10, 2008 Filed October 10, 2006 Abstract Ranking domains for search engines is provided herein.…
Mobile SEO, get a move on!!
2009 has been rich in articles about SEO and mobile, although the amount was reduced in the second half of the year, the number of investigations this is steadily increasing. SitePoint has recently submitted an article on Swift – a…
The Importance of Backlinks
If you’ve read anything about or studied Search Engine Optimization, you’ve come across the term “backlink” at least once. For those of you new to SEO, you may be wondering what a backlink is, and why they are important. Backlinks…
5 Reasons to Invest in a Domain Name for Your Business –
Dear Small Business Owner, Tough economic times call for small businesses to get creative and acquiring a domain name is an important first step in building a successful online business. If your business isn’t already online, here are 5 reasons…
SEO Optimization: Basics to great site development
1 Keywords in <title> tag This is one of the most important places to have a keyword because what is written inside the <title> tag shows in search results as your page title. The title tag must be short (6…
Search Engine Optimization Pricing
Search Engine Optimization (SEO) is a critical component in having a successful website! No matter how great your website looks, if it cant be found on search engines like Google and Yahoo, then its value weakens. Optimization allows your site…