Social Media Marketing and the Expected ROI

December 12, 2009
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Social Media Marketing and the Expected ROI

Photo by Pipe What is “social media”? The phrase, which appears in Wikipedia is the umbrella term that defines activities integrating technology, social interaction and the construction of words,  images and other rich media. Although I believe this definition is somewhat fair, “Social Media” uses consensus swarming to generate content and link information in...

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