One of the more interesting features of AdWords that advanced PPC marketers have been using is Google Dynamic Keywords. This allows you to insert the search query that the user typed in directly into your ad. How to Use AdWords…
Tag: keyword
Leveraging the Content Network
Lots of folks talk about search and never delve into the content network. In the search network you choose keywords based on which ads will be shown in search results. In contrast with the content network, you choose locations, ie,…
Product Development via Customer Feedback
Photo by megThere are certain companies I am a huge fan of and others, well, they just cant seem to get of their own way sometimes. how to measure a companies potential success in the market place? How quickly and…
Did the NYT take a SEO Play from Wikipedia Inlinking Strategies
The other day on twitter I mentioned a dramatic change in the way the New York Times was creating their content and the start of a new in linking strategy for them. Wikipedia does have an incredible internal linking structure.…
Google Sandbox Patent
United States Patent Application 20070143345 Kind Code A1 Jones; Michael T. ; et al. June 21, 2007 ENTITY DISPLAY PRIORITY IN A DISTRIBUTED GEOGRAPHIC INFORMATION SYSTEM Abstract A system for ranking geospatial entities is described. In one embodiment, the…
SEO Global Link Popularity: Key Factors for New Positioning
It has been discussed in the blogosphere, on a study by SEOmoz, which indicates on more weight factors in the positioning of a site. here the list (copied) for you to see: 1. Using keyword in the Title (4.9) 2.…
Detailed PPC keyword data from Google Analytics
GA Experts came up with a way to get detailed PPC keyword data from Google Analytics. In case you need some extra help to configure this filter for www.domain.com, follow the instructions below. Go to the GA Account for domain.com.…
The Importance of Backlinks
If you’ve read anything about or studied Search Engine Optimization, you’ve come across the term “backlink” at least once. For those of you new to SEO, you may be wondering what a backlink is, and why they are important. Backlinks…
Monetizing Twitter; how get your affiliate marketing message to the masses
I recently started using twitter and realized that setting up accounts with keywords was a brilliant way to lock out my competition in certain verticals. The next part of the equation was how to monetize the twitter account. * Direct…
Seo Checklist; basic website optimization techniques
On-Page Optimization – · Content Optimization · Keyword Placement (Frequency, Density, Proximity, etc.) · Title Tag Optimization · Meta Tag Optimization · Spider/Robot Tag Optimization · Image Alt Optimization · Internal Link Structure · 301 Redirects · Robot.txt Creation ·…