Dynamic Keyword Insertion and Capitalizations

March 21, 2010
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One of the more interesting features of AdWords that advanced PPC marketers have been using is Google Dynamic Keywords. This allows you to insert the search query that the user typed in directly into your ad. How to Use AdWords Dynamic Keywords In your title or description lines, you can enter a little bit...

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Ebay's QCP algo and EPC

February 14, 2010
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Ebay's QCP algo and EPC

Photo by extranoiseThe QCP algorithm uses a combination of metrics to assess the EPC that you will be paid for the traffic you have driven. In addition to looking at the revenue driven by yesterday’s traffic, it also takes into account historical information, such as the long term value of the users that you...

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Dunbar's Number is Forcing Me to Unfollow You

January 7, 2010
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Dunbar's Number is Forcing Me to Unfollow You

“Dunbar’s number is a theoretical cognitive limit to the number of people with whom one can maintain stable social relationships. These are relationships in which an individual knows who each person is, and how each person relates to every other person. Proponents assert that numbers larger than this generally require more restricted rules, laws,...

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Product Development via Customer Feedback

November 11, 2009
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Product Development via Customer Feedback

Photo by megThere are certain companies I am a huge fan of and others, well, they just cant seem to get of their own way sometimes. how to measure a companies potential success in the market place? How quickly and how well a company responds to customer feedback. Integrating and implementing the feedback into...

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Domain Age as a SEO Factor

November 8, 2009
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Domain Age as a SEO Factor

Domain Registration Date: Per Google’s patent(s), the Age of a Domains Registration is a factor.  However, the value of such is, like all other factors, open to speculation. More important is for how long the Domain Name is currently registered. A longer term serves to demonstrate an intent to commit to remaining active further...

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Ranking Domains Using Domain Maturity

November 8, 2009
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Ranking Domains Using Domain Maturity Invented by Janine Crumb, Krishna C Gade, Rangan Majumder, Vishnu Challam Assigned to Microsoft US Patent Application 20080086467 Published April 10, 2008 Filed October 10, 2006 Abstract Ranking domains for search engines is provided herein. To rank a domain, contributing domains associated with the domain are identified. Additionally, the...

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Banned By Google? How to tell if Google penalized you

October 15, 2009
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Banned By Google? How to tell if Google penalized you

Although, as a rule, I do not practice “blackhat”, sometimes we have doubts about whether Google has penalized a site. Especially when we are expecting the index to be included in any new website just launched. Google usually takes a few days to index a new URL (in fact, this may take several weeks),...

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Monetizing Twitter; how get your affiliate marketing message to the masses

May 14, 2008
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I recently started using twitter and realized that setting up accounts with keywords was a brilliant way to lock out my competition in certain verticals. The next part of the equation was how to monetize the twitter account. * Direct Advertisement – If a lot of people are following you in ‘twitter’ or in...

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social media marketing; SEO Tips

May 8, 2008
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There are many reasons social media can be a productive marketing channel or platform. Rather than employing it as a tactic du jour, the purpose should dictate strategy and the tactics used for reaching desired goals. A few common outcomes for social media marketing efforts include: Gain insight into a community of interest -You...

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