Tag: audience

social media marketing

social media marketing What is social medial marketing? Social media marketing consists of the attempt to use social media to persuade consumers that one’s company, products and/or services are worthwhile. Businesses using social media want to sell their products or…

You Will Never Read a Newspaper Again

Here are the nation’s 10 largest newspapers based on circulation and their websites. Every newspaper has seen circulation decline over the past few years. Newspapers face a special challenge in transitioning from print to the web. While it seems clear…

social media marketing; SEO Tips

There are many reasons social media can be a productive marketing channel or platform. Rather than employing it as a tactic du jour, the purpose should dictate strategy and the tactics used for reaching desired goals. A few common outcomes…

Search Engine Optimization Pricing

Search Engine Optimization (SEO) is a critical component in having a successful website! No matter how great your website looks, if it can’t be found on search engines like Google and Yahoo, then its value weakens. Optimization allows your site…

genuinehype.com

genuinehype.com In his book Brand Hijack – marketing without marketing, Alex Wipperfürth studies how Doc Martens, Napster, The Blair Witch Project and other projects/brands were able to rise above the noise of regular marketing tactics and use crowds to shape…