Organic impressions on Facebook are declining and space on Google results pages are becoming dominated by paid placement instead. What’s and SEO to do?
EdgeRank on Facebook doesn’t work like it used. Do you need to (if you choose to) pay to push content? BlitzLocal CEO Dennis Yu shared recent Facebook data showing the increase in paid impressions and decrease in organic results that have taken place since last October.
With more and more content delivery services like OutBrain cropping up, no wonder the major Brand players are looking to capitalize on being seen and heard no matter what the cost.