Becoming A Social Media Pitch Man
Are you an infomercial junkie? I don’t know if I’d classify myself as one, but I’ve been know to be lured into buying infomercial “stuff” a time or two (or ten). I was an early adopter of Oxy Clean, the One-Sweep broom, ShamWOW, Kiyoseki hairstyler, the Shark Mop, and more. I even bought a...
Facebook reaches 62% of online Americans
Another chart (from Comscore) showing how Facebook is the Google of social networks. An online ad campaign can (in theory) target 62.4% of online Americans, with MySpace a distant second at 24.3%.
Social Media has been around a lot longer than we think
I realize I am not the brightest bulb in the closet nor the sharpest blade in the drawer but something occurred to me the other day and I wanted to share it with you… It’s something that should have occurred a long time ago but, hey, like I said… I’m no Al Einstein. This...
How to Mutilate a Social Media Contest
Okay, so I’m ALL for coming up with creative ways to engage customers online. In fact, as social media consultants we offer creative ideas and solutions every day. But, when does a creative contest simply become way too much work for the customer? Companies are forever talking about the ROI of social media. But...
Social Media Optimization for Personal Branding
If personal branding unlocks the many benefits of social media participation then search engine optimization, or
Perfectionism and Innovation Fluency
There has been a lot of talk over the past decade about the importance of Innovation as the speed of business increases, and the difficulty of creating an innovative organization.
Social Media Engagement – Follow That Blog!
To follow or not to follow – that is the question. Creating community takes time to learn that social media engagement is a valuable CRM feedback tool, which needs to be handled with care. Join the conversation online and watch out for those spammers!
From the Real World to the Rural World, Social Media and Politics
There are no secrets to Social Media but there are proven strategies that work whether you are a celebrity, politician or local business. There are a lot of people out there trying to use Social Media to “carry their message”, some do it well and well, some don’t.
SeoSem’s Twitter Stream
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