AIDAS (attention, interest, desire, action, satisfaction) model

August 6, 2009
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AIDAS (attention, interest, desire, action, satisfaction) model

In web design, Aidas is critical for creating a better user experience leading to superior conversions. Here are some important aspects of my methodology. Technical Analysis:  The conversion page will be analyzed in detail, taking into account the parameters to be considered for improving the usability and convertibility of the web page.  The goal...

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Google Analytics IQ Lessons, 179 things you need to understand

July 27, 2009
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Follow these lessons to prepare for the Google Analytics Individual Qualification (IQ) test or to simply become a more knowledgeable Google Analytics user. The presentations move quickly; use the Pause and Back buttons to make sure that you don’t miss anything. You can click the Notes tab in the presentation to read what is...

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103 points to becoming a Google Advertising Professional

July 27, 2009
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103 points to becoming a Google Advertising Professional

a. AdWords Basics Google and Google AdWords – 5 min. Quiz Basic AdWords Features – 5 min. Quiz Benefits of AdWords – 4 min. Quiz b. AdWords Policies Link Policy – 7 min. Quiz Editorial Policy – 12 min. Quiz Image Ads Policy – 4 min. Quiz Copyrights – 4 min. Quiz Google’s Invalid...

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Great analytic tools for webmasters

July 13, 2009
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By Webmaster Magazine AT Internet – A provider of both Web analytics and online intelligence solutions, AT Internet’s XiTi Analyzer II has key features that include optimized tagging methodology, ClickZone heatmaps and overlay, customizable dashboards, measurement of rich media, navigation optimization, qualitative analytics, mobile analytics and on-demand reporting. Auriq Systems – AuriQ systems’s RTmetrics...

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10 Useful Stats About Twitter

July 7, 2009
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10 Useful Stats About Twitter

Follow  @rohitbhargava if you liked this post! Last month a social media analytics provider named Sysomos released a comprehensive report on Twitter usage. The problem with most analysis on Twitter, though, is that it is limited by the minimal amount of data that Twitter collects. So, to fill the gaps, most reports do things...

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Google Analytics resources lists

June 12, 2009
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The Huge Collection of Google Analytics Tips Google Analytics Plugins, Hacks and Tips Collection | FutureNow’s GrokDotCom 8 Awesome Google Analytics Hacks, Tips and Tricks :: Searchlight Digital 7 Advanced Google Analytics Tricks The Missing Google Analytics Manual | FutureNow’s GrokDotCom

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SEO and website design

June 11, 2009
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Web Design/Development Landing page optimization for organic search results ROI oriented usability testing (Split A/B Testing etc.) Streamlining information architecture towards a predefined sales funnel Enforcing security considerations to prevent crackers from compromising your system and hijacking your site’s authority Implementing dynamic scalability for large sites by self replicating processes Siloing content on important...

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search engine rankings

April 30, 2009
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search engine rankings

Difficult metrics to manipulate effectively with  high correlation to trust, importance Top Tips for SEOs (From SEOmoz) Based on the work we do crawling and building an index, and the struggles we’ve encountered (and seen the engines similarly encounter), we’ve crafted a few short tips. While some of these are obvious and well known,...

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My SEO lunchbox

March 9, 2009
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My SEO lunchbox

If I were to pack a SEO picnic lunch box this is what I would put in; Analytics Blogging Content Development Keyword Research Link Building Local Search Engine Marketing Online Reputation Management PageRank Search Engines Search Marketing SEO SEO Books SEO Events SEO Videos SEO Webinars Social & Viral Marketing Webmaster Tools

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Analytic tools, SEO SEM PPC SMO

February 26, 2009
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Free and Affordable Analytics Solutions Woopra Blvd Status Clicky Stat24 Etracker Search Analytics HitTail 103bees Enquisite Raven Compete Heat Maps and Usability Tracking Crazy Egg Clicktale clickdensity Clicktracks Fuse Stats Enterprise Analytics Omniture Web Trends IndexTools/Yahoo! Web Analytics CoreMetrics Unica Hosted/Server Side Solutions Piwik Mint Trace Watch AW Stats Analog Twitter Analytics (for Short...

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