Another year, and an incredible 12 months its been in the world of social media too. Lots of businesses, solo entrepreneurs and marketers will be reviewing 2010 and looking on in amazement at the reach, influence, and increasing power of social media platforms. So, for the last look at the year, I was thinking:...
A new StrongMail survey in late November, conducted by Zoomerang, reflects the attitudes of business leaders in regards to their planned marketing budgets, priorities and challenges for 2011. The data reveals an optimistic marketing outlook, with half of businesses planning to increase marketing budgets, and another 43% keeping them steady. And, for the second...
Your customers, prospects, and the people looking for you online don’t care about your company structure. If they find you on Twitter, or leave a comment on your blog, they’re looking for a response from anyone who can help, regardless of what department that person represents or what someone’s official job title is.