Social Media Tools and Dashboards

November 9, 2009
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Social Media Tools and Dashboards

Social Media Dashboards Listening, Learning, Engaging and Integrating—The Four Keys to Successfully Leveraging the Social Channel Are you listening to your market? People are engaged in conversations with each other about your company, your brands, your products and your services. They are also reaching out to you with insights, suggestions, stories, and sometimes, important...

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Website traffic and demographics of the user

November 9, 2009
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Website traffic and demographics of the user

There are four commonly used terms when discussing site traffic: page views, visits, unique visitors and time on page/site Photo by stallioA visit comprises the activity on a site caused by single computer within an arbitrary time-out period. The industry standard is 30 minutes. A combination of the IP address and a cookie helps...

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Domain Age as a SEO Factor

November 8, 2009
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Domain Age as a SEO Factor

Domain Registration Date: Per Google’s patent(s), the Age of a Domains Registration is a factor.  However, the value of such is, like all other factors, open to speculation. More important is for how long the Domain Name is currently registered. A longer term serves to demonstrate an intent to commit to remaining active further...

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What is Performance Marketing

November 5, 2009
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What is Performance Marketing

Photo by Jason MichaelWhat is Performance Marketing Lets define Performance Marketing:  the practice of targeted marketing to generate consumer behavior. The behavior may be a purchase, registration, click, forward something to a friend, download a white paper,  click a chicklet, etc.. In this vision, the big difference in branding, is that it aims to...

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Google custom alerts: identifying the known unknowns

November 5, 2009
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custom alerts: identifying the known unknowns intelligence: identifying the unknown unknowns!

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How to Register Your Domain Name

November 4, 2009
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How to Register Your Domain Name

Photo by ro_buk Registering domain names is not as complicated as you might think. The best thing to do is to find a registrar that is an official Internet registering service and use this to register the domain name. Often web hosting sites will offer registration of your domain name. However, there...

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How I predicted the Google Algo Update

November 3, 2009
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How I predicted the Google Algo Update

Photo by Storm CryptI have hundred of websites and domain names in just about every vertical you could imagine, literally. The websites function as a test bed for my SEO and PPC experiments, a source of income in most instances and best of all, insight to many of the sensors search engines use as...

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Internationalized Domain Names and ICANN

October 31, 2009
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The Internet’s governing body has approved a new domain name process that will allow for non-Latin characters. The Fast Track Process will launch on November 16, and will allow countries and territories to apply for domain names in their native language with the Internet Corporation for Assigned Names and Numbers (ICANN). If ICANN approves...

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Analytics And Measurement twitter people to follow

October 30, 2009
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Analytics And Measurement twitter people to follow

Analytics And Measurement // Dave McClure Geeks. Entrepreneurs. Startups. The Internet Revolution, Act II. 22,795 followers Benoit Duverneuil Web Entrepreneur, Web Metrics Analyst, Serial Blogger… 21,179 followers Avinash Kaushik Author – Web Analytics 2.0 & Web Analytics: An Hour A Day | Analytics Evangelist – Google | Co-Founder – Market Motive Inc 14,164 followers...

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Domain Names – What's the right price?

October 29, 2009
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Domain Names – What's the right price?

Photo by catatronicI have been working with a company on their website redesign and mentioned that as long as they were going for a complete overhaul of the site would they consider a new domain name. The old name was truly terrible on so many levels. The domain they had been using for over...

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