Facebook

April 14, 2010
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Facebook is a social networking that was originally designed for college students, but is now open to anyone 13 years of age or older. Facebook users can create and customize their own profiles with photos, videos, and information about themselves. Friends can browse the profiles of other friends and write messages on their pages....

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social media marketing

April 14, 2010
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social media marketing What is social medial marketing? Social media marketing consists of the attempt to use social media to persuade consumers that one’s company, products and/or services are worthwhile. Businesses using social media want to sell their products or services of course. But as blatant advertising on social media would, in most cases,...

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Basic Landing Page Analysis

April 9, 2010
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Basic Landing Page Analysis

Whenever I go online and visit a website, the first page that I arrive at is the landing page. This has a huge bearing on what I do next. If the landing page is informative and engages you, there’s a fair chance you’ll continue to use and explore the site further. If it is...

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Search Engine Strategies Sessions Cloud Tag

March 24, 2010
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Search Engine Strategies Sessions Cloud Tag

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Leveraging the Content Network

March 16, 2010
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Lots of folks talk about search and never delve into the content network. In the search network you choose keywords based on which ads will be shown in search results. In contrast with the content network, you choose locations, ie, web-sites and individual pages within those sites, where you would like to see your...

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Session Id's and SEO

March 14, 2010
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Eric Enge: Can you talk a little bit about Session IDs? Matt Cutts: Don’t use them. In this day and age, most people should have a pretty good idea of ways to make a site that don’t require Session IDs. At this point, most software makers should be thinking about that, not just from...

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Twitter Hash Tags

January 30, 2010
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Hashtags can be indexed and displayed in your group tweets by first following @hashtags. The service will follow you back automatically. Second step is to get familiar with hashtag commands, so that you only broadcast a message out to the people you want to receive it, those being the members of your hashtag group....

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Bayesian Algorithm for Search

January 25, 2010
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Bayesian Algorithm for Search

Is there a better search methodology than linking structures and authority of those links used by Google? The Bayesian Optimization Algorithm (BOA) is an algorithm based on the estimation of distributions. It uses techniques from modeling data by Bayesian networks to estimating the joint distribution of promising solutions. To obtain the structure of Bayesian...

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Web Analytics, Magicians of Metrics

January 21, 2010
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The Meaning and Future of the Semantic Web

January 20, 2010
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The Meaning and Future of the Semantic Web

Many of today’s search engines rely on keywords. That is, the user enters the relevant words in your search ( “Albert Einstein” and “Nobel”, eg.), And the application returns all documents containing those words.  Low accuracy or relevancy of the results (will return many irrelevant documents for search: the presence of a keyword in...

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