Organic impressions on Facebook are declining and space on Google results pages are becoming dominated by paid placement instead. What’s and SEO to do? EdgeRank on Facebook doesn’t work like it used. Do you need to (if you choose to)…
Category: Facebook
Social Indexing
Figuring out social connections between pieces of content is fundamentally different from the one that has ruled for a decade. Google mathematically indexes the Web by scanning hyperlinks between pages and websites. Pages with lots of links from other sites rise…
Facebook for Television
For social sites, Twitter was first to the party, recognizing TV as a broad based consumer medium. In May Twitter launched TV ad targeting, helping brands increase engagement and purchase intent. So follows Facebook now, where brands will be able…
Facebook releases conversion tracking and reporting
Facebook has announced you will now be able to track conversions with their new beta release program to advertisers. Whats neat about this is Facebook not only is tracking clickable events but view through activity as well, very similar to…